| A Captive Audience:
The movie patron is relaxed and in a receptive mood while sitting in
a darkened auditorium,
on comfortable seats, focused on the screen watching a advertisement
for your company.
The Silver Screen:
Your advertisement is seen on a larger that life size silver screen
in full vivid color,
leaving a positive, memorable and lasting impression.
Targeted Audience:
Cinema advertising offers the geographic targeting of consumers right
in your neighborhood.
Expand your business through the marketing of new customers from across
town. A theatre
usually anchors a retail center or high traffic area near your business
and customers.
Great Demographics:
The average movie patron is affluent and well educated. They are entertainment-seekers
who are
out of home and have money to spend in all stages of life.
Attention Grabbing Entertainment:
The trivia games and movie questions are interactive and keep the movie
patron watching the
screen for the answers and, therefore, see your advertisement.
No Channel Surfing:
In a theatre, there is no channel surfing. The audience cannot change
the channel,
turn the page or worse, turn it off.
Repetition:
Your customized advertising message run’s individually 4 or more
times before every performance,
every theatre, every day, every week.
Uncluttered Exposure:
Only one advertiser is shown at a time, with no competition. Use 2 or
even 3 different slides to make
sure you deliver the desired message to this huge potential client base.
Let The Studios Help You Advertise:
The Motion Picture industry spends an average of $31 million promoting
each movie to get consumers
into the theatres. In an average year there are over 40 movies released
which means that over $1.2 trillion
is spent to get people to see their movies and your advertisement. Use
the leverage of this glamour industry
to promote your business or service.
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